Hypnosis and Hypnotherapy | Professional | Expert | Effective

Hypnosis is simply a state of deep relaxation and focused concentration.  It is similar to the state of daydreaming we experience every day when we perform well learned tasks such as driving on a familiar road, or when we become engrossed in a TV programme or reading.  In hypnosis the subconscious creative mind is allowed to observe and absorb without conscious, critical analysis.


Hypnosis enables you to achieve this altered state of consciousness deliberately and, though the use of guided imagery and visualisation, allows you to achieve a state of focused concentration and use it to make changes toward achieving some specific, positive personal goals. Hypnosis can be used in conjunction with a number different psychological approaches, including cognitive-behavioural and psychoanalytic based therapies.  However, unlike many traditional therapies, changes can often be achieved very rapidly, typically in just a few sessions and sometimes in a single session.


It is important to emphasise that the hypnotic trance is not a sleeping or unconscious state and people cannot be made  to do things under hypnosis that they would not ordinarily do.


Please note that  hypnotherapy is not a substitute for medical examination, diagnosis or  treatment. 

Hypnosis & other therapeutic approaches

Counselling is the professional application of one or more psychological theories and a recognised set of communication skills to clients concerns, problems or aspirations.  It may be developmental, crisis support, psychotherapeutic, guiding or problem solving


I have practised, researched, published and presented papers on the psychology of counselling at national and international conferences for over thirty years.


In my counselling practice, I use an integrative approach, combining elements of several models and including:


  • Person-Centred Counselling


  • Cognitive-Behavioural Counselling


  • Social Problem Solving


  • Psychodrama


  • Social Skills Training


The power of an integrative approach is that it varies according to the problems, needs and preferences of the individual client.

a I am a Professor and Doctor of Psychology, highly qualified Counsellor, Registered Hypnotherapist (GHR), and  Certified NLP Master Practitioner.  As such, I have extensive knowledge and experience of hypnosis and a broad range of psychological therapies.  I aim to provide effective, professional hypnotherapy in Southport and nearby areas in Merseyside and Lancashire. A brief background to some of the major therapeutic approaches that I use is outlined below.

NLP is a relatively recent addition to the family of psychological therapies.  It is an approach to communication and personal development that teaches people how to learn, motivate themselves and change their behaviour.  It is often use as an adjunct to hypnotherapy.

Cognitive Behavioural Therapy was an important development in psychological therapies.  It grew out of traditional behavioural approaches to counselling and psychotherapy.  It is now also an important approach used by many hypnotherapists.  I actually prefer the word 'Therapies' rather than 'Therapy' as the term CBT encompasses a very broad range of therapeutic approaches.


Some common themes of Cognitive Behavioural Therapies are a strong problem solving orientation, a focused approach, and emphasises the role of cognitive (thought) processes in many problems.  At its simplest, the way we see the world influences how we feel about our situation and we react to it.  These three levels are closely connected and changing one is likely to impact on the others.  The implication is that a therapeutic programme that addresses all three components may be extremely powerful and effective.


Finally, it is worth noting that CBT has great respect for scientific values and, unlike many therapies, is very good at producing evidence that its methods do actually work!  



NLP (Neuro-Linguistic Programming)

CBT (Cognitive Behavioural Therapies)

Dr Phil Erwin Hypnotherapy